Branding
Wunderburger
Creative direction Maša Vukmanović
Design Ela Meseldžić
Year 2023
Client Wunderburger
How to name a burger restaurant that surprises at every turn with an explosion of colors and an unexpected fusion of tastes and textures? What should this culinary wonder be called? The answer is as clear as a summer’s day — Wunderburger.
For Wunderburger, we’ve crafted a vibrant visual identity where every symbol is a chameleon with multiple meanings. Paired with cutting-edge typography, these symbols create a lively visual identity that extends across all elements of the brand, from the interior to the employees’ clothing.